Blue Eyes Cafe – right idea – wrong place, wrong time
For starters, we applaud the ambition of the proprietors of Blue Eyes Cafe down along the waterfront outside Stevens Institute. There is no shame in “trying” to make something work.
However, it’s our belief that the “planets have not aligned” properly – and this endeavor might be in for a rough ride.
In this case, it’s a decrepit and poorly designed piece of “city property.” This space is essentially supposed to be just a “hot dog stand” that temporarily serves snacks during sporting events on that soccer field. It has public bathrooms which are almost ALWAYS populated by wretched homeless individuals. Putting “private” bathrooms inside this place does not change that fact.
In the past, it’s be a variety of venues – none of which have been successful for long. But how does that factor into the future of “Blue Eyes?”
What is wrong with Blue Eyes Cafe?
Let’s start with their “opening event,” in which they gave “the public” a chance to sample the output of their kitchen.
What did they offer? Basic pasta noodles and pedestrian sauce, as well as under-cooked pizzas which they could hardly keep up with the demand of freeloaders (including “mayor” don Zimmer and her handler husband).
The problem with this “opening bash,” was they didn’t think it through. Not at all. If you’re going to host an event for people to FORM AN OPINION about your business – then you DO IT RIGHT or don’t do it at all! Who plans a big event and offers shoddy products? Do you want to be doomed?
Thin aluminum trays of cheap penne pasta? What does that tell you? Not sure if it was a Pupie Raia party or a new restaurant!
Wrong time. Wrong place.
For one, there is NOTHING ELSE going on in this waterfront area. Other than a few bars & restaurants, it’s not much of a tourist location (the day-trippers looking to view the NYC skyline for 20 minutes don’t typically hang around). Unless you have a slamming hot restaurant, you have a lot of work ahead of you.
This is nothing like the shores of San Francisco or Chicago (or even South Street Seaport in NYC) where there is a TON of other things to do. Boats. Attractions. Etcetera. The Hoboken waterfront is tepid to say the least.
Our initial prognosis is that Blue Eyes might be able to “ride the wave” of the (long deceased) Frank Sinatra during his epic “100 year birthday anniversary” (for unsuspecting Sinatra glommers), but otherwise “nice try.”
Sub-arctic winds in the winter along with hypodermic needles washing ashore during the summer won’t lead to much. The space is just bad. Cold. Impersonal. Non-inviting. No fault of Blue Eyes owners at all. Just the choice they made. And the food, service and quality does not make this a destination by itself (like places such as Augustino’s). Maybe their marketing message should be “Mention promo code “DOOMED” and receive a FREE WASHED UP TIRE fresh from the shores of the toxic Hudson!”
Better ideas: Seasonal and convenient
If Blue Eyes Cafe lasts – God bless them. I hope they do.
If they don’t – and someone wants our idea of what WOULD work – read on.
This space, until Hoboken becomes a “bustling waterfront marina filled to the brim with activity and commerce,” needs to change their tune.
One – make it an ICE CREAM and ITALIAN ICE parlor exclusively during spring and summer months. You’ll bang out more sales than you can imagine!
And during winter months – sure, turn it into a PIZZA SLICE PARLOR (or maybe “soup kitchen”) – where people can buy cheap slices for a buck or two – along with beverages, etc. The homeless population alone could keep that place in business (also hot coffee and cocoa – a sure winner with high profit margin). A sit down type restaurant will struggle big time. Even a 7-Eleven type “pop up” would do better than a fancy restaurant.
Lastly – this property should be removed from city control. It ruined the last (somewhat successful business), and it will likely ruin all others that dare try to mingle with a bunch of inept “officials.”
Too bad – in such a “prime” area, it could be so much more.
The Find ruined by Facebook (another one bites the dust)
The Find was one great shopping search engine. It really found great deals out there – especially outside the “big E-tailer” ecosystem. I can’t tell you how many interesting shops I discovered using that search engine. Was truly a valuable resource for many items from everyday products at lower prices, or even better – hard to find items that were in stock. It allowed me to scour the results until I was happy with my choice.
Well – Fakebook acquired them. It’s over. Here’s my translation to their farewell message posted on the webpage.
The Find sells out to Fakebook – now useless to everyone (except FB)
For the last nine years, we’ve worked hard to bring you a shopping experience that’s easy, efficient and fun – searching all the stores on the web to find just the right products you’re looking to buy. That’s right – you worked hard to make a great product!
We are now starting our next chapter by combining forces with Facebook to do even more for consumers. Facebook’s resources and platform give us the opportunity to scale our expertise in product sourcing to the over 1 billion people that use the platform. Next chapter? Joining forces? Tell us how!
Key members of our team are joining the company and will be working hard to integrate our technology to make the ads you see on Facebook every day better and more relevant to you. What? Mingling on Fakebook doesn’t mean I’m CONSTANTLY shopping. I guess you’ll snoop through my timeline to “predict” what myself and my friends will waste our money on next, rather than letting us shop when we want to!
Unfortunately, this means we are taking our search engine offline. Really? No. What it means is that your “search engine” was either considered a threat to Fakebook – or a way for them to add more (faux) value to their hollow company. You guys didn’t really care about making a great “search engine.” When you saw the dollar signs – your “customers” no longer mattered.
Thank you for your loyalty and for making this a fun journey for all of us! TheFind Team. Thank you for making us rich by using the site and allowing us to become part of Fakebook.
“After miraculously remaining 29 years old for almost eight decades, Adaline Bowman (Blake Lively) has lived a solitary existence, never allowing herself to get close to anyone who might reveal her secret. But a chance encounter with charismatic philanthropist Ellis Jones (Michiel Huisman) reignites her passion for life and romance. When a weekend with his parents (Harrison Ford and Kathy Baker) threatens to uncover the truth, Adaline makes a decision that will change her life forever.”
Most reviews were in favor of this romantic fantasy – as being “forever young” is something that all of us have pondered at some point in our lives.
Vivi Bubble Tea in Hoboken, NJ – Interesting to say the least!
We originally thought that Vivi Bubble Tea (117 Washington St.) was an exceedingly ambitious endeavor. Not knowing much about it – our initial feelings were that it was another one of the “revolving door” businesses in Hoboken. After checking it out – they might have actually done something right!
Stopped in the other day and “observed,” as well as sampled a few of their (non “bubble” items). What did we see?
The place was clean, well-decorated (with “happy things”), and staffed with a friendly competent crew (all Asian).
They had a thorough and informative menu. Tons of choices. Easy to understand.
Decent seating and properly maintained.
Sample #1: We had the spicy popcorn chicken ($4.25 plus tax). A very good value. Enough for two to share. Dark meat chicken was prevalent (great!)
Sample #2: Bought a “six pack” of “Macarons.” Some treat they source from NYC. Expensive ($2.50 a pop). Those that sampled it found them “decadent” and “great to enjoy while eating slowly.” A wide variety of flavors.
We visited during a weekday afternoon. Busier than 98% of other Hoboken businesses. The clientele was nearly 100% Asian as well. Amazing how a certain “demographic” flocked like bees to flowers.
I doubt a “brawl” will ever happen in this establishment.
Based on what we saw for the 45 minutes we were there – the place will be around for a while (until the “next big thing” lures customers away). You can also see a menu of their offerings here.
Kudos to Vivi Bubble Tea for a properly executed businesses. Everything they did – down to the staff, was well thought out. Much respect!