AVENUE Residential – Hoboken, NJ – 50 Harrison Street
You know how many Realtors are grabbing prominent “retail” spots on Washington Street? You ever wonder if in today’s ubiquitous age of the “interwebs,” that maybe those costly high-rent places are no longer a necessity? Well, Kristin Ehrgott didn’t think so either – and opened up a semi “virtual” Real Estate office AVENUE Residential over in the back corner of town at 50 Harrison Street.
Perhaps this is the start of a new trend that will bring interesting (cultural, unique, diverse) shops back to our “main street?”
New Hoboken Real Estate Brokerage promises a better consumer experience
Nearly 96% of homebuyers start their search online and home ownership with a sense of community is their primary focus. A local real estate office has recently opened its doors with this trend in mind.
AVENUE Residential provides their representatives with the technology, resources and support necessary to provide a better consumer experience. AVENUE has launched an advanced website with neighborhood centric search capabilities, even luxury building specific pages for those that have identified their community of choice.
Principal Broker, Kristin Ehrgott, explains how AVENUE is different; “We set out to do better, a more refined approach that is usually reserved for the elite, high-net worth client. Our superior personalized service made accessible to all of our valuable clients.” Ehrgott has quickly built a reputation for representing celebrities, professional athletes and corporate executives with listings and sales at the most prestigious luxury waterfront communities.
The firm currently represents exclusive listings at Maxwell Place for $2.28M, Gulls Cove for $1.28M and Portofino for $889,000. Agents currently work out of Mission 50, a co-working space in Hoboken’s downtown. “Mission 50 and AVENUE have shared philosophies,” Ehrgott says, “both companies believe in collaboration and breaking the traditional mold of the way business is done.” Ehrgott plans to open an additional space this summer in the quickly growing North West redevelopment area of town. “I believe in supporting communities and helping them to flourish first hand,” she says, “it’s exciting and I’m glad to be a part of it.”
After years with a national real estate brand Ehrgott grew frustrated with antiquated policies and methods that hinder the consumer experience and discourage agent motivation and profitability. “Fact is, we have access to the same resources offered by the national firms but we’re able to create a superior experience through a more effective and personalized approach,” says Christopher Poreda, Managing Director at AVENUE. Poreda comes from a background in International consulting and efficiency audit for PWC and C-level executive recruitment; naturally his role includes business development and staff management.
Ehrgott’s focus is on growing strategic partnerships with real estate developers, architects, commercial and residential brokers across the country to help support and grow business for her agents. “Our agents are our focus,” she explain, “by providing our representatives with the technology, resources and support they need, ultimately they are able to better serve their clients which results in a reputation that excels above our competition.”