More tricky real estate advertising


Ok, we all know Maxwell Place is a big deal, and the largest Real Estate project currently under construction in Hoboken.

However, I still get irritated when the marketing gurus constantly misrepresent our city.

In this nice picture of a couple walking down a peaceful tree-lined street, how many people stop and say, “hey, that isn’t Hoboken – That is Manhattan”?

But potential buyers still get mesmerized, soak up the visuals and whip out their checkbooks… amazing.

maxwell place hoboken center of it all 2 manhattan - More tricky real estate advertising

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Sidd Finch
Sidd Finch
Thursday, September 4, 2008 12:17 pm

[quote comment=”103076″][quote comment=”103047″]Live at the Center of WHAT? You are on the waterfront! What “center” are they talking about? How about “Living on the Edge”? They can use the Aerosmith song while they are at it[/quote]
Living at the center of close to Manhattan.[/quote]

Should that be living closer to Manhattan than the center of the town?

Tuesday, September 2, 2008 9:37 pm

It is keeping consistant with all the lies and phony pictures that Mayor Roberts pitched to the residents of Hoboken, that there was going to be a baseball field there for all the children to play on, like where the first baseball game was. It’s for the children.

Tuesday, September 2, 2008 7:51 pm

[quote comment=”103103″]Somehow I don’t think someone will plunk down $1.5 million to buy a 2 bedroom condo with a view of Manhattan and the Hudson River strictly based on a misleading picture.[/quote]

Uhh… remember all those phony, rigged “call-in” frenzy sessions for the pre-sales? What do you think all of those decisions to buy were based on?

Tuesday, September 2, 2008 7:10 pm

What about the one they had previously that showed a couple seated at a Parisian cafe, sipping espresso while young people cruised by in their italian scooters.

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