Matthew Hype

Hurricane Matthew Hype

If you live in the NYC area and did not watch the news, or don’t use social media and missed the daily “hurricane track” maps for the past week and a half – and you happened to have checked our current weather forecast for the next few days – you’d say it looks like an ordinary fall weekend. Let’s do something fun! No Matthew Hype in your brain.

However, if you did watch the news or kill brain cells on your “timeline” for the past week or two – you’re probably mentally exhausted over nothing.

This is one of the primary problems with news “regurgitation” that has skyrocketed in the past five or so years. HYPE gets overly-hyped if that is even possible anymore.

Everyone is “in tune” almost to the micro-granular level of things that “might” happen – that it becomes insanely COUNTER-PRODUCTIVE.


Leave Hurricanes and predictions to the experts – stay out of it!

Here’s my point. For Hurricane Matthew – the big, bad, gloomy “track maps” had tens of millions of people in the potential “zone” for possible dangerous conditions for a substantial period of time.

And almost every person who got some kind of inkling that “me, me, me” might be affected – they rushed to “save the world” by re-tweeting and re-posting these fear-mongering doomsday headlines. Day after day, sometimes many times per day.

Then what happens?

Well, the forecast was inaccurate. Even getting worried about a “track” that is a solid 10 to 15-days away – with hundreds of variables that can shift that track (i.e., actually where the storm goes) – is just poor judgment.


Propagating “tracks” should be kept to a minimum

I’m certain this will not happen in today’s day and age. But if society wanted to HELP ITSELF (heck this is a “socialist” concept – so people should understand), that no individual should publish scary tracks that are any more that TWO days away from “possibly” affecting your area.


All weather data should be restricted to central data repositories (available for public consumption for those who are weather aficionados), but the information should STAY there where it belongs – rather than “releasing it to the wild,” where it stirs up a lot more than it should (including colossal wastes of time, energy, and productivity). “Sharing” should happen when danger is imminent – not just a remote possibility.

But social media and “sharing” has its bad sides – and this is one of them. If you need help understanding “what’s the harm?” I cannot help you with that. You’ll learn eventually.

Always the rush to prepare – why?

Down in Florida – the gas stations were tapped, and all the water and canned goods sold out the minute the fear warning meter turned up a click.

Happens every time.

Why don’t people always have the necessary emergency items on hand?

Anyway – sure hope there are no more tropical storms that might threaten our area. Blizzards are much more fun anyway.


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