Maxwell Place Rumblings

La Isla at Maxwell Place

A year ago – we talked about some speculation regarding what retail tenants were going to open up over at Maxwell Place. So far – two out of three were spot on!

One, was a doctor’s office (Riverside Medical).

And construction workers recently confirmed that La Isla is coming to the southwest corner of 12th & Shipyard. Wonder how the high rent will factor in the the cost of the food!

La Isla Hoboken NJ Maxwel Place - Maxwell Place Rumblings

So – what’s happening at Maxwell Place in Hoboken?

3/7/2014 Update:

Maxwell Place retail rumors in Hoboken NJ La Isla - Maxwell Place RumblingsThe third phase of Maxwell Place uptown is pretty much done. Sidewalks and roads open, and the last bits and pieces of the building are being wrapped up. But what about the street-level retail? All that open space ripe for the taking!

We recently discovered that Bright Horizons Family Solutions was expanding their kiddie care center. But what else? Buzz on the street at the moment is:

  • La Isla will be opening a second more upscale Cuban Restaurant. Heard from a reliable source. If accurate, this will be a huge score for uptown residents, as the culinary choices are narrow.
  • A Doctor’s office will be opening next door to the current leasing center. Unsure of the area of practice – but my gut is betting on something related to parenting or OB-GYN? Just a guess, though.
  • And lastly – and purely a “street rumor,” but a friend of mine said a construction worker told them another Starbucks is going in. While two Starbucks practically next to each other is next to impossible (except in NYC), the idea of Starbucks MOVING to a bigger location doesn’t seem unreasonable. The current space is way over-crowded (especially with the double-stroller SUV’s blocking everyone!) We’ll see if that pans out…

What do you think is “much needed” in this area?

Maxwell Place Retail News Hoboken NJ La Isla - Maxwell Place Rumblings

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Tuesday, March 11, 2014 4:49 pm

or a true seafood restaurant. Possibly Meditteranean

Monday, March 10, 2014 2:12 pm

1. Upscale Italian Deli — It would be nice to have a higher end Italian Deli, similar to Joe Leone’s in Point Pleasant. Hoboken has plenty of solid delis, but I’m talking something with some more gourmet options.

2. Bagels — Weak bagel situation in this part of town, but this is unlikely given the rent.

3. Upscale cocktail lounge — We have plenty of bars, but how about a swankier place to grab a well-made cocktail?

4. Wholefoods/Trader Joes — A man can dream . . .

Monday, March 10, 2014 11:15 am

I tried really hard for years to like La Isla’s food, but it was really sub-par in so many ways, especially when compared to the freshness of real Cuban food.

There is a ton of commercial space around up this way, I wonder what’s going to happen to much of it. There are vacant spots on 14th, vacant spots on Wash/15 (almost half the block) and more coming up in the neighborhood over the next couple years.

I’d really like to see some more places to eat. I really think the only good place up here is Bin 14. Baja’s quality has gone down over the last 8-9 years while the prices have gone up, the rest up here really are meh, nothing special – selling generic Sysco food with blaring TV’s. The sign on this is how empty Baja is compared to 8-9 years ago when you would have to wait an hour no problems. Red Lion is a welcome addition to the area, I really hope they stay for a while and thank goodness that didn’t become a children’s hair cutting place.

I should say that the Pilsener Haus is pretty good too, but likely too far from Maxwell’s to be the same neighborhood.

I mean, we all wonder how the heck that Spanish place on 14 and Bloomfield is open. Hell that entire block of wash-bloomfield on 14 should be “urban renewal-ed”.

Sunday, March 9, 2014 4:18 am

Taco Bell, Arby’s, KFC or a Burger King, hah! I like the great food in Hoboken, but once in a while I would enjoy one of my college favorites. McDonald’s alone doesn’t cut it. This won’t happen, but a sweet boy can dream, right?!

Saturday, March 8, 2014 10:37 pm

Small businesses cannot afford high end luxury building rents. What happens then is chains or more prominent businesses come and knock out the competition. Hoboken is not the equivalent to 5th Avenue, but not without trying. I hope our local favorites can survive the storm. I’m doing my best to support them, and pray that the rest of you are too.

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