Ciao Belly: Doomed

Ciao Belly quits in baby-filled Hoboken, NJ after just 4 years

The kids clothing store Ciao Belly at 730 Washington St. is closing up shop.

The owner cites her recent baby a year and a half ago, which was making it difficult for her to run the business. Several Hoboken411 readers sent in emails wondering why, since Hoboken is chock full of strollers and kids, that the owner wouldn’t just hire a manager to take the burden off. Shouldn’t they have been raking it in? Or was the selection a problem? Price? Location? Competition from the Serenity Boutique?

Whatever the case was – they’ll be enjoying life in the suburbs once they close the doors for good. Head over there soon to get 25% to 75% off everything in the store.

Ciao Belly Baby kids clothing store in Hoboken NJ closing shop - Ciao Belly: Doomed

Ciao Belly opens up in Hoboken

3/6/2008 Update:

Ciao Belly opened up this week!

Owner Laura is still putting some final touches inside, but it had a warm and welcoming layout and even has a mini play area for the kids, which includes a chalk board door they can scribble on. She said that’s already a popular spot in the store for the toddlers.

Go to the Ciao Belly website and sign up to the mailing list to receive a 10% discount good through Sunday the 9th.


  • 11am -7pm Weekdays
  • 12pm – 6pm Weekends

ciao belly hoboken 6 - Ciao Belly: Doomed
ciao belly hoboken 5 - Ciao Belly: Doomed
ciao belly hoboken 4 - Ciao Belly: Doomed
ciao belly hoboken 2 - Ciao Belly: Doomed
ciao belly hoboken - Ciao Belly: Doomed

Baby store Ciao Belly coming to Hoboken, NJ


As a substitute for this not-so-snowy Monday morning, here’s some Hoboken411 fluffy fill I’ve been sitting on for over a month.. ugh.

Replacing the doomed Clipp One “hair management clinic” will be Ciao Belly. A mashup-type baby, mommy, kiddie store that sells maternity, baby and toddler clothing and other items, supplies and gifts related to embryonic creations. Owner Laura Woodland, who has upgraded from running the business from her apartment on Madison St., is aiming to open within about a month.

hoboken ciao belly old clipp one - Ciao Belly: Doomed

Description: Clothing and accessories for expecting mothers and young humans. Brands such as Wes and Willy, Sophie Catalou and Kissy Kissy.
Address: 730 Washington St., Hoboken, NJ 07030
Phone (may change): 201-850-1853

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Angry Bird
Angry Bird
Tuesday, June 12, 2012 10:31 am

I bet the truth is that business is slow because you can’t fit a six foot wide stroller through that normal sized door.

Monday, June 11, 2012 11:18 pm

Is that the new trend in Hoboken? Transient businesses? I’d much rather more shops like Peper apparel, who call Hoboken home for a very long time AND can easily have kids and manage a much bigger store. Maybe not everyone is cut out to be small business owners.

Friday, July 2, 2010 11:52 am

I actually thought that their service had been getting better over time…it started off terrible but really improved. The last few times I’ve been in there, they’ve been quite helpful.

Speaking of service, some of the vendors who do the Uptown greenmarket on Thursdays really leave something to be desired in that category. The pickle guy seems fine, but the others are either grumpy or you have to beg them for an opportunity to pay for what you are buying.

Thursday, July 1, 2010 4:29 pm

Advice: when a customer comes into the store, ask if they’d like some help.

Better advice: if a customer asks for help, help them.

Congrats, Ciao Belly: in the span of about 10minutes you not only lost a sale, but also future business.

Reply to  emarche
Friday, July 2, 2010 12:17 am

The last time I went to that place (I think I’ve been there a total of three times), the girl who works there completely ignored me. Now, I admit that this place is a little pricey, but I absolutely was prepared to have spent extra on my nephew that day.

No smile or a “hello”, huh? I didn’t need the salesgirl to kiss my behind– it just would’ve been nice to have been acknowledged politely is all. I’ve worked in sales. It’s really not that hard to say “hi” or “good morning/afternoon” and then let a customer know where you’ll be if he/she requires assistance.

So since she ignored me and favored two other women who appeared to have been spending more money there, I smiled and walked out. Went to the Katrina place on 4th, and I was treated kindly there.[quote comment=”194165″]Advice: when a customer comes into the store, ask if they’d like some help. Better advice: if a customer asks for help, help them. Congrats, Ciao Belly: in the span of about 10minutes you not only lost a sale, but also future business.[/quote]

Saturday, March 8, 2008 8:01 am

Great little store. Owner/owners did it right. They have a decent selection already and the prices won’t send you to the bank to take out a second mortgage. LOL. As if the bank would give you a second mortgage right now.

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