Genesis Salon in Hoboken, NJ Ice Bucket Challenge

Below is a video that Genesis Salon at 1106 Washington St. contributed to the “Ice Bucket Challenge” the ALS Association has been promoting.

They’ve gotten close to 300,000 new donations thanks to viral marketing, social media, and for the most part simple followers (often referred to as “lemmings.”) This resulted in over 10 times more donations sent in to ALS compared to this time last year. (Tens of millions of dollars!)

It’s your money I guess – do what you wish with it!

Ice Bucket Challenge Charity Overload excess

Things to think about when being “charitable”

You know how we feel about charities in general – so we won’t rehash that now. But some other alternative outlets out there ask very great questions about charities. Such as:

  • Forget about curing Lou Gherig’s Disease – how come no one knows what actually causes it? All the money donated and still haven’t figured it out yet?
  • Do charities EVER want to find a cure? Because that would certainly “cure” their lavish paychecks too. Think about that. When was the last time a major charity found the cure, and “closed up shop?”
  • How many charities have been marred in scandal over the years to make you at least think twice about it? You think that disease will ever get “cured?”
  • Don’t get me wrong – I would never wish anyone suffer from a terrible disease. However, perhaps we could have a better “impact on society” if we tackled other deadly problems first (like diabetes which affects exponentially more people each year – with a known cure called awareness and low-carb living…)

In the end – parting with your money and dumping ice on your head – boils down to your cost for being TRENDY.

(Note to Genesis – Please Turn your phone 90 degrees from now on…)